Lento Brand Asset

Marketing Specialist

Our Marketing Specialists are key players in leading and supporting Lento’s perspective on lorem ipsum. The role will contribute to and lead the development of superior marketing solutions. You will be working as a valued team member, always driving creative innovation and being committed to quality while putting our clients' needs as a priority.

the role:

We’re looking for a seasoned Brand Strategist with a track record of success in brand architecture, positioning, and messaging. This role will have the responsibility of shaping the verbal identity of our client’s brands and also play a big part in brand naming, web content, and creative direction. The perfect strategist for our team understands the stark difference between strategy & planning and has the ability to execute both well.

is this job right for you?:

  • At least 4 years working for a branding agency in a strategic or writing capacity
  • Experience working with B2B, Tech, Health, or CPG brands and can point to results
  • Keen understanding of brand strategy or consumer behavior/psychology
  • 5+ years of experience naming, positioning, and writing copy for series A funded startups or brands with annual revenue of over $1M
  • Have a documented, proven process and can walk through it in detail.
  • Understand the difference between strategy and planning and can do both well.
  • Experience in putting together a website content strategy that converts.
  • Studied marketing, advertising, psychology or just became an expert through the school of hard knocks– doesn’t really matter how you got here, so long as you can walk the talk

key responsibilities:

  • Participate in and lead discovery workshops to extract insights from clients that will shape the future of their brand’s messaging and creative direction.
  • Writing copy for brand guides, websites, brochures, sales decks etc
  • Assign, direct, and oversee content strategy & creation of Lento content
  • Monthly and quarterly content calendars
  • Downloadable guides or checklists that will be added to our blog and distributed through email and social platforms
  • Effectively communicate strategy and ideas to team and clients

how to apply:

  • Write us a personalized cover letter. It doesn’t need to be long; just let us know why you’d be a great fit at Lento and what you see your future looking like with us. Bonus points for mentioning tacos. It shows us you pay attention to details.
  • Send us your resume
  • We understand that candidates won’t check every single box. If you are interested, we highly encourage you to still apply!
Lento Brand Asset

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